Six MBA students who designed an iPhone application got hefty media coverage of their success: an app called QuakeAware, whichconsolidates the key information people need to be prepared for an earthquake.
The national Canada AM show on CTV featured student Ryan Cole, who explained on Canada AM that the app is available free from the Apple iTunes store: “We intend to keep it free, as the idea is we are trying to promote awareness and trying to increase preparedness amongst residents, so if we can keep it free and keep it accessible we are hoping that we will have as many people as possible download it.”
Cole and fellow-student Dylan Marks then were on CBC-TV. (Video here.)
Then Cole followed up with an interview on the Early Edition show on CBC Radio. And GlobalTV also pursued him for a story.
Earlier, The Province carried an item: ”Some enterprising Simon Fraser University students think one of the first things you should do when an earthquake strikes is to consult your iPhone or iPod Touch.”
The Vancouverite.com news website also did a story, and had a photo of Cole.
[extract from SFU News Online at www.sfu.ca/sfunews]